Here are just a few of the things I LOVE about my scale:
1. It’s small so it won’t take up too much counter space.
2. It’s easy to use since there are only two-buttons to worry about 
3. You can use any container on top of it and use the Tare Feature; Subtract the weight of any plate or container
4. 4 measurement modes: grams / ounces / kilograms / pounds
5. Max weight 11 pounds / 5 kilograms
6. Auto-Calibration; 3 minute Auto-Turnoff
7. It’s budget friendly in price and perfect for everyday tasks from weighing food or ingredients to calculating postage (bet you didn’t think of this one, huh?)
If calorie counting is your thing, it comes with this fun book that helps enhance your Calorie Counting Skills by giving you the calories per gram for exact measurement.
If you'd like to see a few examples of how much MORE food you get by weighing versus measuring, check out my post on why I LOVE this scale http://danicasdaily.com/why-i-love-my-eat-smart-scale-an-os-sale/